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Sunday, May 06, 2001

what's hot what's not

Sales 101

Sales is about You getting Me to say Yes. That is the final answer. Marketing is everything else to support 'You getting Me to say Yes'. MarketingProfs.com is a website that offers information and opinion on how to succeed using the internet to sell. This is one of their most recent postings.

The 10 Commandments of eService
read here - go there
Information Archictecture

Peter Merholz thinks about the web.

Further Reflections on Information Architecture
read here - go there
Mini- Rant Department

There you are watching television commercials for new cars. Sliding, Swooshing, Spinning. At the bottom of your screen are the words:
Professional Driver Closed Course
They can't be that professional if they aren't letting other cars on the track.

Weekend Reading

A recent talk given by Craig Mundie of Microsoft entitled The Commercial Software Model presents Microsoft's case for business the Microsoft Way. More fear uncertainty and doubt from redmond.

Yep! this one rates an Opinion:

Closed Source-Open Source
read here - go there

Open Secrets
Dylan Tweney just put up a good essay on privacy.

"The state of privacy on the Internet is almost as confused as the state of online copyright. Actually, it's worse. Copyright law has only begun to feel the foundation-shattering effects of Internet technology (of which Napster is merely the first wave). But copyright, at least, has at least several hundred years of solid legal and cultural precedent to fall back on, even if that precedent continues to be eroded or modified."
Open Secrets
read here - go there
hat tip : Doc Searls

Preventing Content from Being Napsterized
Digital Rights Management. One of the current topics on the internet is the protection of Intellectual Property. Your thoughts, your images, your photos. A good overview of current technologies is below

Preventing Content from Being Napsterized
read here - go there
Tomorrow at Lemurzone

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